Album lore

ALLO, the 2023 release from Kira7 on Denmark’s 3101588 Records, collects six tracks blending Moroccan rap with pop and Arabic hip hop. Recorded and released in early 2023, the album comprises pieces like “Getafe,” “Cassette,” and “Makareb,” each bearing the imprint of North African urban rhythms and vernacular lyricism. The record’s modest footprint on Last.fm—1,595 listeners and over 65,000 scrobbles—speaks to its niche yet dedicated audience.Kira7’s work here sits at the intersection of tradition and contemporary street culture, with production that favors clarity and groove over maximalism. The label’s Danish origin adds an intriguing cross-cultural aspect to the record’s distribution, situating Moroccan hip hop within a wider European context. ALLO’s vinyl or digital editions will appeal to crate-diggers seeking signals from the Arab rap canon’s ongoing evolution.

Album lore

ALLO, the 2023 release from Kira7 on Denmark’s 3101588 Records, collects six tracks blending Moroccan rap with pop and Arabic hip hop. Recorded and released in early 2023, the album comprises pieces like “Getafe,” “Cassette,” and “Makareb,” each bearing the imprint of North African urban rhythms and vernacular lyricism. The record’s modest footprint on Last.fm—1,595 listeners and over 65,000 scrobbles—speaks to its niche yet dedicated audience.Kira7’s work here sits at the intersection of tradition and contemporary street culture, with production that favors clarity and groove over maximalism. The label’s Danish origin adds an intriguing cross-cultural aspect to the record’s distribution, situating Moroccan hip hop within a wider European context. ALLO’s vinyl or digital editions will appeal to crate-diggers seeking signals from the Arab rap canon’s ongoing evolution.